Three Smart Ways to Exceed Your Customers’ Digital Expectations

How important is customer experience (CX)? 73% of customers rank it as a vital factor in purchase decisions, behind only price and product quality. Don’t miss out on opportunities— download this eBook and learn how to jumpstart a new CX approach with @Microsoft Azure digital tools and services.

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The survey says: “High-quality CX isn’t a nice-to-have—it’s a revenue driver.” That may be the understatement of the decade. Fully 73% of consumers rank customer experience (CX) as a vital factor in their purchase decisions (coming after only price and product quality).

Download this eBook for insights on the innovative new digital tools and strategies business leaders like John Hancock are embracing to rise above customer expectations and stay competitive.

Contact TechHub PS to start driving your revenue to greater heights with Azure digital tools and services.

View: Three Smart Ways to Exceed Your Customers’ Digital Expectations

Yogesh Kumar

Director of IT Services, AI4IT

As Director of IT Services at AI4IT, I help organizations modernize, secure, and scale their digital infrastructure with strategy rooted in real-world execution. With 15+ years in enterprise IT, I’ve led cloud transformations, Zero Trust security initiatives, and AI-driven automation programs for clients across finance, healthcare, logistics, and SaaS sectors. I work at the intersection of architecture and operations where hybrid cloud meets compliance, where automation meets uptime, and where innovation actually works in production. My approach is hands-on, business-aligned, and built for long-term resilience. Whether it’s deploying multi-cloud environments, standing up 24/7 SOC/NOC support, or embedding Infrastructure as Code, I help teams simplify complexity and turn IT into a growth engine. I write to share what’s working, where the gaps are, and how smart organizations are staying ahead without overengineering or overspending.

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